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Thinking Outside In: A New Creative Canvas for Marketing with Facebook

Posted on November 16 2012 by PivotConference

Because people's sense of identity and the social interactions they have with others are so subtle and nuanced, you can never fully predict how people will respond to what you create for them. Here Paul Adams, Global Head of Brand and Design for Facebook, discusses Facebook's user experience strategy with Brian Solis.

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Because people's sense of identity and the social interactions they have with others are so subtle and nuanced, you can never fully predict how people will respond to what you create for them. Here Paul Adams, Global Head of Brand and Design for Facebook, discusses Facebook's user experience strategy with Brian Solis.

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